Avis, a leading global car-hire company, will further demonstrate its eco-credentials with the launch of the new, low emission, Avis Eco Collection this December.

The Avis Eco Collection will be available from 21 locations across the UK. Avis will guarantee you receive a fuel efficient, sub-120 CO2 emissions, diesel model every time you rent a car from the new collection.

Avis Europe has been CarbonNeutral® operation accredited since 2002, and to celebrate the launch of the new collection, and as part of its efforts to try harder for the environment, Avis will offset the emissions for every Avis Eco car rental for the whole month of December and match pound-for-pound the total amount offset by its customers across the entire fleet.

Reducing CO2 emissions forms part of the Avis Carbon Management Programme developed with The CarbonNeutral Company, a world leading carbon offset and carbon management company. Since starting the programme in 1997, Avis Europe, its staff and customers have offset over 147,000 tonnes of CO2, which is equivalent to the amount of emissions produced if you drove 17,299 times around the equator.
“Avis Europe is one of our longest standing and most valued partners and we have managed to work on some fantastic projects together during the last 12 years. Avis’s current offset matching scheme here in the UK and the launch of the Avis Eco Collection only goes to further underline its commitment to working collaboratively to help protect our climate.” Jonathan Shopley, Managing Director of The CarbonNeutral Company.

Nick Mountfield, Head of Marketing at Avis UK, said, “We have often been asked by our customers to guarantee the availability of low-emission vehicles. With the arrival of 250 Volkswagen Golf 1.6TDI’s as our launch model for the Avis Eco Collection, we’ve ensured that our customers don’t have to compromise on the quality or comfort of their vehicle to benefit from an environmentally responsible journey.”

As part of Avis’s ongoing commitment to the environment, should the collection prove to be a success with its customers, Avis are keen to offer more models within this group to cater to different car sizes and preferences -  making it even easier for customer’s to try harder for the environment.